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Smak Dab Mustard

Carly M. Smak Dab Foods Ltd. Red Seal Chef + Founder

Winnipeg, MB

It was her roots and passion for food that fueled Smak Dab Founder Carly’s desire to pursue culinary arts. After graduating Culinary School in Edmonton, Carly returned to her home province and apprenticed in fine dining restaurants to work towards her Red Seal Certification. During the time she also learned the versatility and importance of mustard in the kitchen, and how effortlessly adding a spoonful could take dishes to new heights. Carly saw a gap in the food market for local high-quality mustards that people could use to enhance their food with ease and increase flavour. Then Smak Dab was born. At 22 years old Carly started crafting flavours in her tiny condo kitchen and selling out at Farmers’ Markets every weekend. Smak Dab continued to grow and she launched 2 flavours into local grocers in November 2014. 5 years later, Smak Dab proudly produces award-winning flavours that supply over 75 retail locations in Manitoba, upwards of 50 in British Columbia, and numerous more across Canada.

Where did the inspiration for your business stem from?

I’m a chef by trade, so Smak Dab was inspired by a need to help people cook confidently at home and to help them develop a more connected, fulfilling relationship with food.

I’m a chef by trade, so Smak Dab was inspired by a need to help people cook confidently at home and to help them develop a more connected, fulfilling relationship with food.

Carly M. Smak Dab Foods Ltd. Red Seal Chef + Founder  

Winnipeg, MB

What is the best part of what you do and why?

The best part of what I do is experiencing the joy people feel from a single product, and understanding how it will transform the way they cook at home.

What advice would you give your younger self?

I would tell my younger self to pursue what sets my soul on fire, and to ignore what everyone else thought of my decision; no matter how hard or unique it might be. I would also tell my younger self to stand tall, be kind to everyone, give thanks to everyday blessings and…to wear more sunscreen.

smakdab.ca